Watch it Now – The Why and How of Giving and Raising Money with Christine Graham

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cpg enterprises

Our esteemed presenter Christine Graham of CPG Enterprises spoke to close to 50 nonprofit staffers, funders, volunteers, and board members from around the state at the newly restored River Arts center in Morrisville. The event was presented by Common Good Vermont in conjunction with People in Partnership. A special thanks to Ellen Hill of Johnson State College, Steve Ames of River Arts and a special, special thanks to Christine. Enjoy the video!

Slides mentioned during the presentation are available here: http://www.slideshare.net/lgdavitian/the-why-and-how-of-giving-and-raising-money-pp

The greatest opportunity for fundraising is always from individuals, who can make their decisions in a personal and immediate way.  This workshop will explore the motivations of donors, the why of giving, in a time when increased systems and technology tends to make many fundraising methods feel impersonal and demanding, and when a changing economy makes people think about  their giving in different ways.  This  will be balanced with an overview of the traditional gift pyramid approach, understanding the methods that work best for each level of giving, and ways to encourage donors to give more.

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