Donor Retention Should be a Focus in 2018

Source: Network for Good 

The best way to raise more money is to get more new donors, right? Not so fast.

Yes, donor acquisition is definitely a way to raise more money. New donors = new money.

But, what about those donors you already have in your database? Those supporters who know your work is worthwhile and have already invested in your work?

Learn More. 



Tags: , , ,

Comments are closed.